Industrial animation is a cost-effective and affordable way to showcase all the visual and technical features of your product to your customers and target audience. From manufacturing to engineering, energy and construction, 3D industrial animations provide a comprehensive, accurate and engaging visualization that increases understanding and efficiency. In fact, industrial animation is a method of modeling by which you depict your product or service. Creating and producing 2D and 3D animations is less expensive than producing advertising clips, and on the contrary, it is much more effective and has more results and efficiency, and for this reason, many businesses are aware of the positive effects and efficiency of industrial animation and use this method for their advertising. These animations are a powerful tool for industries such as manufacturing, oil and gas, automotive, aerospace, etc., and simulate real-world operations in an attractive and simple way, and cause interaction between project people.
2D or 3D industrial animation?
In general, animation is divided into two categories: 2D and 3D, and 3D animations are considered revolutionary in the world of animation in the production of industrial animation. In answer to the question of which 2D or 3D animation is better, it should be said that each of these two types of industrial animation, 2D and 3D, has a significant contribution to commercial advertising, but the question is which one to use? The choice of these animations depends on the type of your project. In the following article, we will discuss both of these animations separately and compare them so that you can choose the right option.
2D Animation
2D animation has two different dimensions of length and width and is a type of motion graphics style that uses a combination of visual effects, various images, animated icons, etc. to create this style of animation. This type of animation can be considered one of the old types of animation that still has many uses today. Below we will explain the advantages of this type of animation.
– Faster production for short and simple content
Industrial animations do not require powerful operating systems for production, which is why these animations can be produced faster with the help of existing software.
-Economic
The production of these animations costs very little and you can use this method to make a short film to introduce your product or service on social networks and produce attractive content with excellent quality lighting and the best price.
-Story-oriented
If you also want to engage the viewer’s mind with your story, 2D animation can definitely be your best choice because in this method there are fewer camera effects, as a result, more attention is drawn to the story and industrial animation.
3D animation
3D animation is actually an art and technology that you use to create three-dimensional and realistic images using computer techniques. In this type of animation, objects and characters have volume and depth, and you can use this type of animation in various fields of art and entertainment, including filmmaking, computer games, and advertising.
3D animation is a window from fantasy to reality. You depict everything you imagine in your mind in this type of animation and create new and imaginative worlds. In 3D animation, you break the boundaries between fantasy and reality and travel to the world of fantasy.
With the advancement of technology, 3D animation is used in new and creative ways in different industries and provides new and exciting experiences for its audience. We will discuss the benefits of 3D animation below, so stay with us.
-Ability to see realistic images
Today, with the remarkable advancement of technology, you have the ability to produce and see videos that look very realistic.
-Superb effects
If you, as a business owner, want your product or service to attract the attention of the audience, you can create an unforgettable and impressive video by producing 3D animation that meets all your needs and show in your video the complex movements such as dancing, fighting, transforming objects, etc. that you need to produce content. A clear example of this is marine animation, for which 3D animation is the best option.
-Reusability
The best way to brand industrial 3D animations is that you can use the character created in different content unlimitedly in this way, which will save you time and money in the long run.
– Economic savings in feature films
The pre-production of industrial 3D animation, which includes modeling, character creation and scene creation, is generally a time-consuming process, but the production stage of industrial 3D animation is faster than its pre-production and in general this method helps to save the cost of long industrial animation films.
The importance and necessity of industrial animation
In today’s world, where the digital age is advancing, industrial animation is very vital, and we will discuss the reasons why these animations are necessary:
- Simplifying complex concepts
The world of industry is a complex process that includes machines with workflows that are very difficult and technical to explain and require specialized knowledge. By simplifying these concepts, industrial animation makes understanding easy and attractive for all people.
- Improving training and safety
Animations teach people about safety and all the tips in an attractive way. For example, a 3D animation shows and educates how production workers on a pharmaceutical production line deal with toxic substances in a safe and risk-free environment.
- Increase marketing and sales
High-quality industrial animation with virtual tours in a factory shows the overall process of the factory, captivates customers and makes you stand out from other competitors and surpasses them.
- Cost-effective prototyping and interaction
You can eliminate potential defects and bugs by creating prototypes in a virtual space and testing their error and performance before starting the project.
Animations provide a universal way to share information across languages and time zones, reducing miscommunication and making your products and services accessible to people all over the world.
What is industrial animation used for?
Industrial animations have many applications in different sectors, and we will mention some of these industries below:
Manufacturing industry: Animations show assembly and production lines, robotic automation, and production workflows, and improve the project by identifying errors.
Oil and gas industry: From drilling rigs to pipeline systems, animations visualize equipment in dangerous or remote environments and use these animations in design, training, and marketing.
Automotive and aerospace industries: Animations display vehicle components, engine mechanics, or aircraft systems, and engineers can use these animations to troubleshoot problems and use them in presentations and marketing.
Construction and architecture industries: 3D animations simulate construction projects, show structural details or construction stages, and help with project safety.
Energy and Renewable Energy: Animations depict wind turbines, solar panels or nuclear reactors and demonstrate their performance and benefits to the public and investors, etc.
Medical and Pharmaceutical Industries: Industrial animations depict medical devices or drug production processes and help companies with safe training.
Fidar Animation’s specialized and professional animation team has extensive expertise and experience in producing 2D and 3D animations that will accompany you on the path to success and make your brand stand out and visible in today’s bustling market. For more information, free consultation and to see our successful projects, you can contact our colleagues at Fidar Animation.
